![]() ![]() It's the perfect pairing to extend well wishes both personally and professionally. In this case, use a Hallmark photo card that features your family on the front and a workplace team photo on the inside or back. Maybe you thrive on building customer relationships that span both your business life and your personal life. Or, if you think a photo card will help advance your business relationship, go for it! ![]() The exception? If you're opening a new facility, releasing a new product (that's highly photogenic!) or celebrating a milestone anniversary, a photo card may be fitting. Skip the photos and opt to use a traditional Hallmark greeting card format made just for businesses. Hallmark fonty professional#If you have a highly professional relationship. Plus, you’ll avoid the holiday mail rush! TIP #3: Photos or no photos? Thanksgiving is the perfect time to express gratitude to your customers. Our final font tip-always preview the card to ensure it’s easy to read and stays within the maximum character amount allowed for each card. Using any more than two fonts may also make your card look more like an art project, and less like a polished greeting card for your business. Utilize one font (or two at most!) or you will lose the impact of Hallmark’s proprietary digital handwriting fonts. The first tip when selecting a font-know when to stop. When in doubt, go this route! TIP #2: Fonts, fonts, fonts. Our quick tip? Unusual or occasion-based colors are more intimate, special and therefore, better for relationship-building. Others pick a color that represents the occasion (i.e., red or green for Christmas), the mood/tone of the card or just their favorite color. How does color play into your card design? Some businesses match their corporate or personal brand colors as closely as possible. SOURCE: HBC Quantitative Consumer Direct Marketing Communications Study TIP #1: Select your card color strategically. ![]()
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |